Driving Bookings for LuxeStay Hotels
LuxeStay is a chain of boutique luxury hotels offering curated experiences for high-end travelers. While their properties were premium, their booking numbers didn’t reflect it.
They had high site traffic but low direct bookings. Most customers were booking through third-party platforms, eating into their profit margins.
Meta + Google Ads: Launched intent-driven campaigns targeting travel planners and honeymooners.
Website Optimization: Enhanced mobile UX, streamlined booking, and integrated urgency triggers.
Email Re-engagement: Targeted past guests with personalized offers.
Photo & Video Revamp: Art-directed lifestyle shoots to enhance site and ad visuals.
2.9x increase in direct bookings
68% improvement in mobile booking rate
$420K in direct revenue in 4 months
27% increase in international customers